Project / Client
Kvarko
Challenge
Science Patron Redefined
KVARKO, one of the best performing Polish VCs, helps commercialise longshot, life changing, science projects. Fund GPs, Paweł and Andrij, are true science patrons, that provide founders with money and extensive support.
Deliverables
Brand Strategy
Corporate Identity
Copywriting
Website
Key Visuals
Key verticals
Kvarko invests in future shaping ideas within biotech and life sciences verticals.
Solution: MANIFESTO
Workshops with the Kvarko team and interviews with their portfolio companies allowed us to discover and define values and principles that guide day-to-day operations of the fund. Their strong beliefs were the basis for creating a manifesto that became a core of the brand identity.
Bridging the gap
The interface between science and business is where innovation is born and Kvarko is one of only few founds that can bridge the gap between those worlds. To illustrate it, we have developed tagline WE HELP SCIENCE COME TO LIFE and created animations that visually explain the claim.
True colours
Large, prominent typography and expressive color palette used across all materials reflects personalities of Kvarko founders and distance fund from local VCs even further, showing that Kvarko is in a league of its own.