During workshops with eco-conscious customers we have discovered that they don’t associate themselves with washout greens, browns and leafy logotypes but rather see themselves as proud, vibrant and colorful bunch. They have been inspiration for our designers who have created bright, in-your-face, very distinguished packaging.
Launch of products has been supported by OOH campaign with simple and straightforward message – PUTKA IS BIO.
No need to say it has been an instant hit!